SRM Entertainment Bets Big on TRON with $100 Million Investment
SRM Entertainment, once a Disney-themed trinket maker, is now a major player in the crypto world. The company has invested $100 million in TRON (TRX) tokens.This bold move positions SRM as the largest publicly traded holder of TRX.
On June 30, SRM locked 365 million TRX tokens into JustLend. This decentralized lending platform is built on TRON’s blockchain. The goal? To earn up to 10% annual returns. How? By combining staking rewards and energy renting. This strategy follows their earlier $100 million allocation to TRX.
SRM’s decision to invest in TRON is part of a broader strategy. They aim to generate income from blockchain technology. The firm’s CEO, Rich Miller, sees TRON as a smart choice.He believes in its potential for stablecoin transactions and high-yield finance.
TRON’s network supports over $80 billion in USDT stablecoins.It’s ideal for cross-border payments in developing markets. The company also hired TRON founder Justin Sun as an advisor.Weike Sun became the new board chair. Thes steps show SRM’s commitment to blockchain.The move could boost shareholder value as blockchain adoption grows globally.
TRON’s unique features make it attractive. It offers low-cost transactions and energy renting. These features appeal to businesses seeking high returns. TRON’s founder, Justin Sun, supports the plan. He sees TRON as a leader in stablecoin transactions. TRON’s low fees and fast transactions are key. SRM’s CEO, Rich Miller, explained their vision. He said, “TRON is a top choice for stablecoin use. it’s a smart move for corporate treasuries. TRON’s energy renting system is a game-changer. It allows users to rent computing power. This dual approach can yield up to 10%. This is much higher than conventional bonds. Apple’s cash reserves earn 4.5% annually. SRM hopes to outperform that dwarfs traditional corporate bond returns. For context, Apple’s treasury, which holds over $160 billion in cash, cash equivalents, and marketable securities, has been generating an average yield of around 4.3 to 4.7% on those reserves.
but with higher yield comes higher risk. Unlike Apple’s dollar-backed instruments,TRX remains a volatile crypto asset with heavy reliance on Justin Sun’s ecosystem and unclear regulatory standing in the U.S.
TRON’s legal quagmire and Sun’s controversial history mean SRM’s fate is now tied to a polarizing figure in crypto. For shareholders, the promise of 10% yields and a Nasdaq-listed blockchain play might potentially be enticing. For skeptics, it is a high-wire act with no safety net.
