Airdrops: From Marketing tool to Community Builder
Airdrops started as a clever marketing tactic to boost liquidity and attract new users. The process was simple: sign up, click a few buttons, and receive free tokens. In early 2021,this strategy created excitement around various projects. According to CoinGecko, crypto projects distributed over $26.6 billion in tokens between 2020 and 2023.
Initially, airdrops were a hit. They rewarded users for showing interest in a project. This approach worked wonders, especially in 2021. Some airdrops became legendary,driving significant buzz. Today,they’re still crucial for
