Immutable Expands Into Mobile gaming, Targeting $121 Billion Market
Immutable, a leading web3 gaming platform, has announced the launch of its Mobile Gaming Division. This move targets the vast $121 billion mobile gaming market.
The new division aims to attract the next billion web3 gamers. It focuses on bringing partner games to a mobile audience through specialized mobile-first strategies.
- Half of all gamers now play on mobile devices.
- Mobile gaming generates $121 billion yearly.
Immutable’s Mobile Gaming Division includes a dedicated team that works on integrating games onto the platform. This team will also seek partnerships and invest in mobile studios using IMX.
Robbie Ferguson, co-founder of Immutable, stated, “Mobile gaming is the biggest possibility in the industry.” As April’s legal shifts, Immutable has brought three games to the top of the App Store and Google Play charts.
Immutable remains committed to heavy investments in new products, talent, and partnerships. Notable milestones include the launch of Immutable Chain,the Immutable Passport gaming wallet,and the Immutable Play engagement platform. last year, Immutable listed over 180 new games and forged significant partnerships.
